how to zip. zap. zoom!
As a newly launched start-up and a fundamentally new concept for Indian market, Zoom Cars needed an explainer video to ensure people capture the concept and adopt the phenomenon.
We first drew out the plan to explain what was required. Then using an easy-to-follow direction oriented flow, we set out to explain how Zoom cars are hired/used for everyday convenience. The video was made in 2D animation with a lot of common sense.
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