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G.C Rieber

Life-saving Food Goes Bright

GC Rieber Compact is a leading company within the humanitarian and maritime field, manufacturing food products for emergency relief, therapeutic and supplementary feeding. For the packaging of these special foods – removing the frills and keeping it simple & functional was a crucial strategy considering the product’s target audience, who are not essentially literate.

The package design as well as the promotional standees were designed with a very neat and crisp look using bright colors and a clutter-free global appeal.